When people think about lululemon, they think about sexy tank tops, sleek running jackets, and black yoga pants. But at lululemon they practice goal-setting year around not just at the beginning of the year and the program’s been an integral part of the culture since the business launched in 1998.
Lululemon’s goal-setting program is based on a 10-year plan. It breaks down into three areas of life: health, personal, and career. They begin by visualizing what their life will look like in 10 years. From there, the goal-setting works backwards: The big vision is broken down into five- and one-year goals to help make the long-term objective a reality. People set one-year goals that are easy to visualize and within arms’ reach. But the problem with only setting short-term goals is that they don’t contain a bigger picture. Lululemon advises goal-setters to start making little changes immediately, since those can add up and end up influencing who they’re hoping to become in 10 years.